YITH WooCommerce Points and Rewards is a premium WordPress plugin that allows you to implement a points and rewards loyalty program directly in your online store. It is designed for businesses that want to encourage repeat purchases, reward customer loyalty, and stand out from the competition without relying solely on aggressive discounts.
The plugin works simply: for each purchase or action performed in your store, customers accumulate points that can then be redeemed for discounts on future orders. You can configure point assignment rules based on product price, categories, user roles, or even membership levels. Additionally, it allows you to assign specific points to individual or variable products, set expiration dates for points, and send email reminders before they expire.
One of the most notable features is the ability to create customer levels and tiers, adding a gamification component that motivates users to keep purchasing to achieve better rewards. You can also display a ranking of top customers, award extra points for actions such as leaving reviews or registering, and assign points retroactively to customers who purchased before installing the plugin.
The plugin includes fully customizable Gutenberg blocks to display points messages on the product page, cart, and checkout. It also offers integration with YITH WooCommerce Affiliates, allowing your affiliates to earn points for each sale generated through their referral links. Customer point management is done from a centralized panel where you can monitor, import, and export points via CSV files.
With YITH WooCommerce Points and Rewards, your store can build lasting customer relationships, increase retention, and raise the average order value, all with quick setup and a smooth user experience for both you and your shoppers.