YITH WooCommerce Name Your Price is a premium WordPress plugin that transforms the way your customers interact with your store's prices. Instead of imposing a fixed price, this plugin allows each buyer to enter the amount they wish to pay for a product or service, always within the limits you set as the store owner.
This solution is designed for stores that need flexibility in their business models: collecting donations, "pay what you want" strategies, accessible prices based on customer profile, or market testing without having to restructure the entire catalog. If your fixed price is holding back conversions, this plugin gives you the necessary margin without losing control over your margins.
The plugin allows you to set a minimum price and a maximum price for each product, as well as configure a suggested price to guide the customer on the expected value. You can apply these rules globally for the entire store or individually per product, giving you granular control over each item in your catalog. Additionally, it is compatible with simple and variable WooCommerce products, so it adapts to most existing store configurations.
The interface is intuitive for both the administrator and the end customer. In the admin panel, configuring price ranges and custom texts is a simple and straightforward process. On the front-end, the customer sees a clearly visible price input field on the product page, with automatic validation that prevents completing the purchase if the entered amount is outside the allowed limits.
Its main benefits include:
With YITH WooCommerce Name Your Price, your store gains commercial flexibility without sacrificing control over your profit margins. It is the ideal tool for businesses looking to innovate in their pricing strategy and better connect with their customers' expectations.