WooCommerce Lottery - WordPress Prizes and Lotteries

WooCommerce Lottery is a WordPress plugin that extends WooCommerce with lottery, raffle, and prize contest features. Developed by WPGenie, this plugin was the first of its kind on the market, originally released in March 2016, and has since established itself as a mature and reliable solution for online stores looking to incorporate game mechanics and gamified engagement.

The plugin introduces a new product type in WooCommerce: the lottery product. This allows store owners to convert any simple, virtual, or downloadable product into a lottery or raffle in a matter of minutes. Customers purchase tickets or entries directly from the store, and the system automatically manages the draw at the end of the set period, selecting winners through an integrated randomization algorithm.

Among its most notable features are the ability to define one or multiple winners, set a minimum and maximum number of available tickets, limit the number of tickets per user, configure the start and end dates of the draw, and allow winners to receive one or multiple prizes. It also includes advanced options such as one-click ticket refunds if the lottery does not reach the minimum number of entries, instant completion of the draw when all tickets are sold, and automatic extension of the end date for failed lotteries.

The plugin offers a wide range of widgets and shortcodes to display lotteries attractively: ending soon, upcoming, recent, featured, recently viewed, my lotteries, and random lotteries. Registered users have a personalized "My Lotteries" page where they can check their active entries and won draws. Additionally, each lottery product includes a "Lottery History" tab on its individual page, providing transparency and trust in the process.

Email notifications are fully customizable, with editable templates to inform winners, participants who did not win, and the site administrator about the status of each draw. The plugin is compatible with WPML for multilingual sites, works with the WooCommerce API, and supports credit-based payment gateways like TeraWallet. It also allows users to create and submit their own lotteries, with the option to charge a fee for this through multivendor plugins like Dokan.

With a setup that can be completed in less than 30 minutes, WooCommerce Lottery is the ideal choice for online stores looking to increase customer engagement, generate recurring traffic, and create memorable shopping experiences through prize draws and contests.