Lottier is a WordPress plugin designed to integrate Lottie animations natively within WPBakery Page Builder. Developed by Merkulove, this plugin allows you to add lightweight, scalable vector animated images to any page, landing page, or product card, elevating the visual presentation and professional perception of blogs, portfolios, corporate sites, creative agencies, e-commerce projects, personal resumes, restaurants, or digital magazines.
The plugin relies on the extensive LottieFiles JSON animation library, which brings together thousands of animations created by professional designers worldwide. With just two clicks, you can select and insert the animation that best suits your site and your clients. Additionally, it includes 5 pre-designed templates that offer a quick and stylish starting point to inspire you and create your own visual style.
Lottier offers a powerful yet simple configuration panel within the WPBakery editor. From there, you can control the size, position, playback speed, loop, and playback mode of each animation. You can also edit the colors of the animation's internal layers thanks to the online animation library editor, or upload, draw, and use your own custom animations.
The technology behind Lottier is based on SVG and JSON code to animate vector paths. This means that an animated image is lighter than any static JPG or PNG image, and several times smaller than a GIF or video. Loading is instant, without blur or pixelation, ensuring a smooth experience on any device and resolution.
Among its benefits, the following stand out:
Lottier represents the future of web animations: vector images that load instantly, scale without loss of quality, and capture visitors' attention to increase conversion and engagement. If you work with WPBakery and want to bring your site to life with professional and lightweight animations, Lottier is the solution you need.