Gravity Forms Webhooks Add-On

The Gravity Forms Webhooks Add-On is the official Gravity Forms extension that allows you to connect your WordPress forms to any external service via real-time HTTP requests. When a visitor submits a form, the add-on automatically triggers a request to the URL you configure, sending the captured data to CRMs, automation platforms, custom APIs, or any system that accepts webhooks.

This add-on is designed for projects where form submissions need to trigger actions outside of WordPress without manual intervention. It is ideal for agencies, developers, and marketing teams that need every lead, quote request, or registration to go directly to their management tools, eliminating manual exports and reducing transcription errors.

Key features include:

• Multiple HTTP methods: supports GET, POST, PUT, PATCH, and DELETE to adapt to any API.
• Flexible data format: sends information in JSON or FORM format depending on what the receiving service expects.
• Custom field mapping: select which form fields to send and how to name them in the payload, using merge tags for dynamic values.
• Configurable HTTP headers: add authentication tokens, API keys, or any custom header required by the destination.
• Conditional logic: define conditions so the webhook only fires when form data meets certain criteria.
• Multiple webhooks per form: a single form can send data to several destinations simultaneously, for example, updating a CRM, notifying in Slack, and logging to a spreadsheet.
• Retries and error logging: if the destination does not respond, the system logs the failure and allows retries from the entries view.

Configuration is done directly from each form's settings, without writing code. Simply specify the endpoint URL, select the method, and map the fields. This makes it accessible even for non-technical users, while also offering the depth needed for advanced integrations with platforms like n8n, Zapier, Make, Airtable, or Google Sheets.

If you manage critical processes with forms and need data to flow automatically to other applications in your digital infrastructure, this add-on turns every submission into an automation trigger, improving operational efficiency and keeping your systems synchronized in real time.