EDD Social Discounts

EDD Social Discounts is a premium extension for Easy Digital Downloads that turns social sharing into an effective sales strategy. Its operation is simple and powerful: it offers your customers an automatic discount on their purchase in exchange for sharing your digital products on platforms like Facebook, Twitter, or LinkedIn. It is the ideal tool for those selling from WordPress and looking to increase their organic reach without relying exclusively on paid advertising campaigns.

The extension is designed for digital product creators, developers, and entrepreneurs who want to leverage the power of viral marketing. By incentivizing each buyer to share your product, every sale becomes an opportunity to reach new potential customers. The system detects the user's social actions in real time via JavaScript and applies the discount automatically in the cart, without needing to reload the page, providing a smooth and frictionless experience.

Among its most notable features are compatibility with multiple social networks, including the Facebook "Like" button, which allows customers to get discounts simply by liking your product pages. It also offers a flexible shortcode system that lets you place social discount buttons in specific locations, such as posts, pages, or specific products, with customizable parameters for tweet messages, titles, and share texts.

Another important advantage is its tracking capability: from the Easy Digital Downloads order details screen, you can see exactly which product, post, or page was shared before each purchase. This information allows you to identify which content generates the most social engagement and which platforms produce real sales, helping you optimize your marketing strategy.

The extension also offers visual customization options, with configurable button styles for each social network, personalized thank-you messages, and fully translatable code, ideal for international digital stores. Additionally, you can disable the discount feature and use it solely as a social sharing tool, making it a versatile solution for building social proof.

If you sell digital products with Easy Digital Downloads and want to increase your conversions while expanding your visibility on social media, EDD Social Discounts is a strategic investment that combines attractive incentives for your customers with sustainable organic growth for your business.