Bloom eMail Opt-In and Lead Generation

Bloom is a WordPress plugin specialized in subscriber capture and lead generation, developed by Elegant Themes, the studio behind the popular Divi theme. Its main goal is to turn your website traffic into a qualified contact base for your email marketing campaigns, offering all the necessary tools to convert visitors into loyal followers and repeat customers.

The plugin stands out by offering six different types of subscription forms: automatic pop-ups, fly-ins that slide in from the corner of the screen, inline forms insertable via shortcodes, automatic forms at the end of content, widgets for sidebar and footer areas, and a locked content feature that requires subscription to unlock premium resources. This versatility allows you to adapt your capture strategy to each page, post, or section of the site.

Bloom includes over 100 fully customizable pre-designed templates, with options for orientation, borders, unlimited colors, 80 typographic options, and three form orientations. Additionally, it incorporates six smart triggers that display forms at the optimal moment: after a time delay, when reaching the end of the page, after a scroll percentage, after commenting, after a purchase, or after a period of user inactivity.

The plugin integrates with more than 19 popular email marketing services such as Mailchimp, ConvertKit, ActiveCampaign, AWeber, Drip, HubSpot, GetResponse, Constant Contact, MailerLite, and Brevo, among others. It also includes a built-in A/B testing system to compare different form variations and determine which converts better, as well as a detailed statistics panel showing impressions, conversions, growth rates, and geographic data for each campaign.

With advanced targeting features by content types, categories, and individual pages, along with data import and export options, Bloom positions itself as a complete and accessible solution for bloggers starting their email list as well as for marketers and businesses looking to optimize their conversion rates and grow their community sustainably.